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CRT-550 Reliable Test Cost, Valid Dumps CRT-550 FreeFor candidates who are going to choose the CRT-550 training materials online, the quality must be one of the most important standards. With skilled experts to compile and verify, CRT-550 exam braindumps are high quality and accuracy, and you can use them at ease. In addition, CRT-550 exam materials are pass guarantee and money back guarantee. You can try free demo for CRT-550 Exam Materials, so that you can have a deeper understanding of what you are going to buy. We have online and offline chat service stuff, and if you have any questions for CRT-550 exam materials, you can consult us. Salesforce Preparing for your Salesforce Certified Marketing Cloud Consultant Exam Sample Questions (Q122-Q127):NEW QUESTION # 122
A user in Marketing Cloud needs to send an email to a Salesforce Report via a Guided Send process.
How should the consultant meet this requirement?
A. Create a Salesforce Data Extension for the user to select during a Guided Send.
B. Add custom links to the page layouts in Marketing Cloud
C. Create data validation rules for the integrated user in Sales Cloud.
D. Assign the integrated user the Marketing Cloud AppExchange User permission set in Sales Cloud.
Answer: D
NEW QUESTION # 123
Northern Trail Outfitters (NTO) wants to send out a birthday journey and one of the requirements is to divert anyone who has redeemed the promotional code before reminder emails are sent on the 15th and 20th of each month. Their transactional information, which includes redeemed promo codes, is housed in a separate data extension than the one used for journey injection. NTO needs to use an attribute-to-attribute comparison on the customer number field in the journey source and transaction data extensions.
Which activity would they use to accomplish this?
A. Decision Split Activity using both Contact and Journey Data
B. Decision Split Activity using only Contact Data
C. Decision Split Activity using only Journey Data
D. Einstein Split Activity
Answer: A
Explanation:
To accomplish the requirement of diverting contacts in a birthday journey based on whether they have redeemed a promotional code (stored in a separate transactional data extension), NTO needs to use a Decision Split Activity using both Contact and Journey Data.
* Decision Split Activity: In Journey Builder, the Decision Split Activity evaluates conditions to direct contacts down different paths. It can compare attributes from the journey's entry source (Journey Data) and related data extensions (Contact Data) linked via Contact Builder.
* Journey Data: This refers to the data from the entry source data extension (e.g., the customer data extension used for the birthday journey, containing the customer number).
* Contact Data: This refers to data from other data extensions related to the contact, such as the transactional data extension containing promo code redemption details, also linked by the customer number.
* Attribute-to-Attribute Comparison: The requirement specifies comparing the customer number field between the journey source and transaction data extensions. This comparison is achieved by configuring the Decision Split to evaluate both Journey Data (from the entry source) and Contact Data (from the related transactional data extension).
Why this solution works:
* The Decision Split Activity allows NTO to check if a customer number in the journey's entry source matches a customer number in the transactional data extension where a promo code was redeemed. If a match exists, the contact can be diverted to a different path, avoiding reminder emails.
* Using both Contact and Journey Data ensures the comparison spans the two data extensions, which is necessary since the transactional data is stored separately.
Why the other options are incorrect:
* A. Einstein Split Activity: Einstein Splits use AI-driven predictions (e.g., likelihood to open or purchase) rather than direct attribute comparisons. They are not suitable for comparing specific fields like customer numbers across data extensions.
* B. Decision Split Activity using only Contact Data: Using only Contact Data would limit the comparison to attributes in related data extensions, excluding the journey's entry source data (Journey Data), which contains the customer number from the birthday journey. Both data sources are needed for the comparison.
* D. Decision Split Activity using only Journey Data: Using only Journey Data would restrict the comparison to the entry source data extension, ignoring the transactional data extension where promo code redemption data is stored.
Exact Extract from Salesforce Documentation:
* Journey Builder Decision Splits: "Decision Splits evaluate attributes from the entry event data (Journey Data) or related data extensions defined in Contact Builder (Contact Data). To compare fields across these datasets, configure the split to use both Contact Data and Journey Data."(Source:
Salesforce Help - Journey Builder Decision Splits)
* Contact and Journey Data: "Journey Data is dynamic and tied to a specific journey instance. Use Journey Data when evaluating data related to a specific event. Contact Data includes attributes from related data extensions linked via Contact Builder."(Source: Salesforce Help - Journey Data vs Contact Data)
NEW QUESTION # 124
Northern Trail Outfitters (NTO) wants to use Marketing Cloud to gather customer feedback. If a customer indicates they are unhappy with the service they have received, NTO wants a new case to be created in Service Cloud. NTO is unsure of what is possible within Marketing Cloud but would like to use as much native functionality as possible.
What approach would a consultant recommend?
A. Use an AppExchange package to create a customized API integration between Marketing Cloud and Service Cloud.
B. Use an Engagement Split to capture positive or negative responses, and a Case Activity to create a new case in Service Cloud.
C. Use Automation Studio to capture positive response and a Case Activity to create a new case in Service Cloud.
D. Use an Engagement Split to capture positive or negative responses, and a Custom Activity to create a new case in Service Cloud.
Answer: B
Explanation:
The most native, no-code solution would be using an Engagement Split in Journey Builder to capture customer responses (positive or negative) and, for negative responses, trigger a Case Activity to automatically create a Case record in Service Cloud.
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Exact Extracts from Salesforce Documentation:
Source: Salesforce Help - Salesforce Activities in Journey Builder
# "Use Case Activity in Journey Builder to create a Case record in Salesforce based on customer behavior within the journey." Source: Salesforce Help - Journey Builder Engagement Splits
# "Engagement Split evaluates a contact's interaction and directs them down a different path in the Journey based on their engagement."
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NEW QUESTION # 125
Northern Trail Outfitters wants to monitor available coupon codes and sends a notification to their email specialist instructing them to request more codes for importing if the available coupon count falls below 500 available codes.
Which two activities would be automation?
Choose 2 answers
A. Verification Activity
B. Filter Activity
C. Data Extract Activity
D. Import Activity
Answer: A,B
Explanation:
A verification activity is an automation studio activity that allows checking the record count or field value of a data extension and sending a notification email if it meets certain criteria. A filter activity is an automation studio activity that allows filtering records from a source data extension into a target data extension based on filter criteria. By using these two activities in an automation, NTO can monitor available coupon codes in their coupon data extension and send a notification email to their email specialist if the available coupon count falls below 500. An import activity is used to import data from an external file or data source into a data extension, which is not relevant for this use case. A data extract activity is used to extract data from a data extension or data view into a file, which is also not relevant for this use case. References: https://help.
salesforce.com/articleView?id=sf.mc_as_verification_activity.htm&type=5 https://help.salesforce.com
/articleView?id=sf.mc_as_filter_activity.htm&type=5
NEW QUESTION # 126
Northern Trail Outfitters wants to capture dietary preferences for Contacts who have registeredfor an upcoming launch event. They have created a data extension of Contacts who have registered for the event and will send them an SMS message from MobileConnect asking them to reply with their dietary preference.
When Contact reply to SMS message, theresponse message will be inserted into a data extension using AMPscript.
Which two MobileConnect templates should be used to send the SMS message and capture the responses?
A. Data Capture
B. Text Response
C. Info Capture
D. Outbound
Answer: A,B
Explanation:
Explanation
To sendan SMS message and capture the responses in a data extension using AMPscript, Northern Trail Outfitters should use two MobileConnect templates: Text Response and Data Capture. Text Response is a template that allows marketers to send a text message to a mobile number and receivea reply. Data Capture is a template that allows marketers to use AMPscript to insert the reply into a data extension. References: https://help.salesforce.com/s/ar ... onse.htm&type=5https://help.salesforce.com/s
NEW QUESTION # 127
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