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Title: MC-202 Practice Materials Have High Quality and High Accuracy - ExamsLabs [Print This Page]

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Title: MC-202 Practice Materials Have High Quality and High Accuracy - ExamsLabs
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Salesforce Certified Marketing Cloud Email Specialist Sample Questions (Q31-Q36):NEW QUESTION # 31
Northern TrailOutfitters (NTO) stores sales representative information in a data extension. NTO wants to personalize the From Name in emails with the targeted customer's specific representative.
Which functionalities accomplish the requested configuration?
Answer: C
Explanation:
To personalize the From Name in emails with the targeted customer's specific representative, Northern Trail Outfitters shoulduse a Sender Profile in conjunction with AMPscript Lookup. A Sender Profile allows the configuration of dynamic sender information, and AMPscript Lookup can be used to retrieve the representative's information from a data extension. This combination enables the dynamic personalization of the From Name in emails.
References:
Salesforce Marketing Cloud Documentation on Sender Profiles
Salesforce Marketing Cloud Documentation on AMPscript Lookup

NEW QUESTION # 32
Northern Trail Outfitters third-party point-of-sale software order information in batches of large files. the timing varies throughout the day.
Which feature should be used toaccommodate this setup?
Answer: B
Explanation:
Triggered Automation in Salesforce Marketing Cloud is designed to accommodate the processing of data files that arrive at varying times throughout the day.This feature automatically starts the automation whenever a new file is detected, ensuring timely processing of the batch order information.
Reference:Salesforce Marketing Cloud Documentation on Triggered Automations

NEW QUESTION # 33
A marketing intern forgotto remove [For APPROVAL] from the subject line before sending an email to the company's largest audience.
Which feature, if configured, should provide a warning prior to sending?
Answer: B
Explanation:
Subject and Preheader Validation is a feature in Salesforce Marketing Cloud that checks for common issues in the subject line and preheader text before an email is sent. This validation would alert users to potential problems, such as placeholder text like "[For APPROVAL]", helping to avoid sending emails with incorrect subject lines.
Reference:Salesforce Marketing Cloud Documentation on Subject and Preheader Validation

NEW QUESTION # 34
Northern Trail Outfitter historically received a bulk data file from a vendor per day in its Marketing cloud SFTP. The vendor is updating its sending cadence and will be delivering files over approximately eight hours throughout the day. The files will maintain the same naming convention and include a timestamp.
Which update shouldbe implemented to the automation to process the fries as they are received while minimizing network?
Answer: C
Explanation:
When the file delivery cadence changes to multiple times a day, it is efficient to replace the existing schedule- based automation with a File Drop automation. This setup triggers the automation whenever a file matching a specific filename pattern is dropped into the SFTP, thereby minimizing network usage and ensuring timely processing of the files as they are received.
Reference:Salesforce Marketing Cloud Documentation on File Drop Automations

NEW QUESTION # 35
A marketer wants to send emails to segments that are created from multiple data extensions on a daily basis.
The daily sends kicks off a complex campaign with multiple messages in both Email and Mobile Which action should they take to execute the campaign?
Answer: C
Explanation:
To execute complex campaigns with multiple messages in both Email and Mobile, marketers can use Automation Studio for querying and segmenting data from multiple data extensions. Journey Builder can then beutilized for orchestrating the messaging and flow control activities. This combination leverages the strengths of both tools to manage daily sends and complex campaign workflows. For detailed guidance, see theAutomation StudioandJourney Builderdocumentation.

NEW QUESTION # 36
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