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Salesforce MKT-101 Exam covers best practices for customer journey design, personalization, and optimization. You will be tested on your ability to create customer journeys that are tailored to the needs and preferences of your customers, and that are optimized for maximum engagement and conversion. You will also be tested on your ability to apply best practices in data management, segmentation, and targeting to ensure that your campaigns are as effective as possible.
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Salesforce MKT-101 certification exam is an excellent opportunity for marketing professionals to enhance their skills and knowledge in marketing automation. It is a comprehensive exam that covers various aspects of marketing automation, including email marketing, social media marketing, and mobile marketing. Passing the exam will validate your knowledge and expertise in using Marketing Cloud to create personalized and effective customer journeys.
To help professionals gain expertise in using the Salesforce Marketing Cloud, Salesforce offers the MKT-101 Certification Exam. MKT-101 exam is designed to test a candidate's knowledge of Marketing Cloud features, best practices, and implementation techniques. Build and Analyze Customer Journeys using Marketing Cloud certification is ideal for marketing professionals, digital marketers, and CRM administrators who are looking to enhance their skills and knowledge in using the Marketing Cloud. Salesforce Build and Analyze Customer Journeys using Marketing Cloud Sample Questions (Q110-Q115):NEW QUESTION # 110
Northern Trail Outfitters wants to provide near real-time data in a 30-day welcome journey.
Which data setup should they use for decision splits?
A. Contact Data Mapped through Salesforce Marketing Cloud Profile Attributes
B. Contact Data using Synchronized Data Sources
C. Journey Data using CRM Report Import Activity to Salesforce Data Extension
D. Journey Data queried from main data extension
Answer: B
NEW QUESTION # 111
How is Primary Key used?
A. Primary Key is used when defining a Send Relationship
B. Primary Key is the unique value to identify a subscriber
C. Primary Key prevents data from being overwritten in a data extension
D. Primary Key identifies a row or a field in a data extension as unique
Answer: D
NEW QUESTION # 112
A customer has curated a list of known email addresses belonging to competitors. They want to ensure none of these competitors receive their emails.
What should a consultant recommend'
A. Create an auto-suppression list populated with the known email addresses.
B. Create an exclusion list with the known email addresses.
C. Create an auto-suppression list populated with subscriber keys.
D. Populate a list using a query to exclude the subscriber key.
Answer: A
NEW QUESTION # 113
A customer executes a large number of sends via Marketing Cloud connect and is concerned about API limits. What should the consultant suggest to minimize the impact of Marketing Cloud Connect on daily API limits? Choose Two
A. Turn off link details tracking
B. Upgrade the MC account to ConnectedApp
C. Filter data
D. Turn off Individual Level Tracking
Answer: B,D
NEW QUESTION # 114
Northern
Trail Outfitters wants to set up a welcome journey that leverages customer data across three data extensions: Customers, Orders, and Products.
How should the consultant facilitate this within Contact Builder?
A. Create three distinct Attribute Groups that link each data extension directly to Contacts.
B. Create three distinct Attribute Groups that link Customers to Contacts, Orders to Customers, and Products to Orders.
C. Create a single Attribute Group that links Contacts to Customers, Orders to Products, and Products to Customers.
D. Create a single Attribute Group that links Customers to Contacts, Orders to Customers, and Products to Orders.
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