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[Hardware] Salesforce MKT-101 Test Collection, New MKT-101 Test Sample

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【Hardware】 Salesforce MKT-101 Test Collection, New MKT-101 Test Sample

Posted at 1/9/2026 22:42:44      View：22 | Replies：0        Print      Only Author   [Copy Link] 1#
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Salesforce MKT-101 certification exam is designed for marketing professionals who want to become proficient in using Salesforce Marketing Cloud to build and analyze customer journeys. Build and Analyze Customer Journeys using Marketing Cloud certification exam validates the skills and knowledge required to design, implement, and analyze customer journeys using Salesforce Marketing Cloud. MKT-101 exam covers a wide range of topics, including email marketing, SMS marketing, mobile push notifications, and social media marketing, among others.
Salesforce MKT-101 Exam is ideal for professionals who are working in marketing, sales, or customer service and are responsible for creating and managing customer journeys and marketing campaigns using Salesforce Marketing Cloud. It is also suitable for individuals who are looking to validate their knowledge and skills in this area and enhance their career prospects. MKT-101 exam is available online and can be taken from anywhere at any time, making it convenient for busy professionals to prepare and take the exam.
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Salesforce Build and Analyze Customer Journeys using Marketing Cloud Sample Questions (Q141-Q146):NEW QUESTION # 141
Northern Trail Outfitters' marketing team is made up of a marketing manager, a marketing specialist, and a graphic designer. The team is new to Marketing Cloud and has very little coding experience. Currently, they use Excel and VLOOKUP to segment their email audiences and import them into Marketing Cloud.
What solution should be recommended to allow for long-term self-sufficiency in segmentation?
  • A. Query Activities
  • B. Data Filters
  • C. Publication Lists
  • D. Attribute Groups
Answer: B
Explanation:
To allow for long-term self-sufficiency in segmentation, Northern Trail Outfitters should use data filters. Data filters are a user-friendly tool that allows marketers to segment their data based on criteria and conditions without coding. Data filters can also be refreshed and reused for different campaigns. Attribute groups are used to link data sources in Contact Builder, not for segmentation. Publication lists are used to manage opt-in preferences, not for segmentation. Query activities require SQL knowledge and coding skills, which the marketing team lacks. Reference: https://help.salesforce.com/s/ar ... ters.htm&type=5

NEW QUESTION # 142
Northern Trail Outfitters wants to import new contacts gathered from an external web form. The entries are being collected at high frequency, potentially thousands per minutes. The data does not need to be immediately ingested into Marketing Cloud as it is used in a daily scheduled automation.
What Should be recommended?
  • A. Recreate this external web form inside Marketing Cloud.
  • B. Perform a daily bulk export to SFTP for import via Automation.
  • C. Push each new record into Marketing Cloud vis Platform Event API on form submit.
  • D. Create this as a Journey Data Source via Journey Builder.
Answer: B

NEW QUESTION # 143
Where can a marketer see the performance summary of a recent email send?
  • A. Overview Tab within Tracking
  • B. Send Performance Tab
  • C. Summary tab
  • D. Job Links tab within Tracking
Answer: A

NEW QUESTION # 144
A customer wants to import the previous 10 years of customer purchase data in their Marketing Cloud account. Through discovery, it is determined there are over 200 million records they plan to upload via the REST API, and this volume will continue to grow as the current purchase data is added.
Which two questions should be asked for further discovery?
Choose 2 answers
  • A. Does their License include the Large Data Extensions feature?
  • B. Why do they require 10 years of historical data in Marketing Cloud?
  • C. Does their License include support for REST APIs?
  • D. How many API calls are included in their License?
Answer: B,D

NEW QUESTION # 145
Northern Trail Outfitters (NTO):
* Employs Email Specialists responsible for creating content, testing, sending emails, defining the activities for Automation Studio, and creating automations.
* Prefers not to use custom roles unless it is absolutely necessary.
* Email Specialist resides in multiple business units.
Using best practices, how should a consultant create and assign roles for NTO?
  • A. Check "Allow" automation permissions for the Content Creator Role and assign it to the Business Units.
  • B. Create a custom Email Specialist role with needed permissions and assign it to the Email Specialists.
  • C. Check "Allow" automation permissions for the Content Creator Role and assign it to the Email Specialists
  • D. Alter the roles of Content Creator and Data Manager by denying permissions and then assign the roles to the ' Email Specialists.
Answer: C

NEW QUESTION # 146
......
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