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[General] Technical AP-216 Training - Reliable AP-216 Braindumps Pdf

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【General】 Technical AP-216 Training - Reliable AP-216 Braindumps Pdf

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Reliable AP-216 Braindumps Pdf | AP-216 Trustworthy PracticeIn addition to the comprehensive Salesforce AP-216 practice exams, our product also includes Marketing Cloud Personalization Accredited Professional (AP-216) PDF questions developed by our team to help you get prepared in a short time. Our Prepare for your Marketing Cloud Personalization Accredited Professional (AP-216) PDF format works on all smart devices without limits of time and place.
Salesforce Marketing Cloud Personalization Accredited Professional Sample Questions (Q121-Q126):NEW QUESTION # 121
How does IS define web template?
  • A. A google Chrome Extension
  • B. The events and behavior of what will be captured on the websites
  • C. A repeatable framework used to create a web campaign
  • D. An area on your site that a developer has configured.
Answer: C
Explanation:
InInteraction Studio (IS), a web template is defined as:
* A reusable framework that simplifies the creation of web campaigns.
* Developers design web templates to include configurable elements such as layout, dynamic content rules, and styling, which marketers can use to personalize experiences without requiring extensive coding.
References:
* Salesforce Interaction Studio Documentation - Web Templates

NEW QUESTION # 122
A brand wants to do an ad-hoc export of a new user-defined attributes, what option would they choose?
  • A. The option to include built-in fields on a segment export
  • B. The option to send segment date to Marketing Cloud
  • C. The option to exclude anonymous fields on a segment export
  • D. The option to include all custom fields on a segment export
Answer: D
Explanation:
When exporting user-defined attributes, selecting theoption to include all custom fieldsensures that all newly created custom attributes are part of the export.
This functionality is especially useful for ad-hoc data exports to analyze or integrate additional user data.
Reference: Salesforce Interaction Studio Segment Export Guide.

NEW QUESTION # 123
What is the Marketing Cloud Personalization terminology for the collection of products and content as well as related categories, and tags - such as brand, gender, style, keyword, and author?
  • A. Directory
  • B. Catalog
  • C. Objects
  • D. Channel
Answer: B
Explanation:
TheCatalogis a collection of products and content along with related categories and tags (e.g., brand, gender, style). It is used for managing and personalizing recommendations.
Reference: Salesforce Interaction Studio Catalog Setup Documentation.

NEW QUESTION # 124
Which campaign type needs to be configured to set up the Marketing Cloud Personalization Connector for Sales and Service Clouds?
  • A. Web Campaign
  • B. Mobile Campaign
  • C. Email Campaign
  • D. Server-Side Campaign
Answer: D
Explanation:
To set up the Marketing Cloud Personalization Connector for Sales and Service Clouds, configure aServer- Side Campaign.
* This campaign type ensures data and recommendations are delivered directly to the Sales or Service Cloud via server-side integration.
References:
* Salesforce Marketing Cloud Documentation - Connector Configuration

NEW QUESTION # 125
What are three areas a business user can apply custom catalog dimensions?
  • A. Campaign targeting
  • B. Recipe exclusions and boosting
  • C. Template filtering
  • D. Reporting
  • E. Segmentation
Answer: B,D,E
Explanation:
In SalesforcePersonalization(formerly Interaction Studio) or other Industry-specific Marketing Cloud extensions, you can configurecustom catalog dimensions(sometimes called "catalogattributes" or
"dimensional data") for products, content, or other catalog objects. Once configured, these additional attributes become available throughout the platform for various use cases.
Below are the three core areas (from the listed options) where a business user can leverage these custom catalog dimensions,along with Salesforce documentation references:
1. Segmentation
* How It Works
* Custom catalog dimensions allow you to define attributes (like product color, brand, or style) and then use these attributes insegment criteria. For example, if you create a dimension called
"Brand," you can build a segment of visitors who have viewed or purchased items where Brand =
X.
* Why This Matters
* By leveraging catalog-driven segments, you can more precisely target audiences based on the items they browse or purchase.
* Salesforce Reference
* Salesforce Help:Segment Builder OverviewExplains how to build segments using catalog attributes (dimensions).
2. Reporting
* How It Works
* Custom catalog dimensions can appear asbreakdownsordimension filtersin certain Personalizationreports and dashboards. For instance, you might see reporting that shows conversion, clicks, or revenue segmented by a custom dimension like "Category" or "Brand".
* Why This Matters
* Analyzing performance metrics by these custom dimensions provides deeper insight into how different attributes perform (e.g., which brand sells best, which category has the highest click- through rate, etc.).
* Salesforce Reference
* Salesforce Help:Analytics and Reporting in PersonalizationIllustrates how catalog dimensions can be used in various analytics views.
3. Recipe Exclusions and Boosting
* How It Works
* Recipes(the rule sets and algorithms that generate personalized recommendations) can use custom dimensions toexcludecertain items orboostothers. For example, you might boost items with Sustainability = "EcoFriendly" or exclude products where Brand = "CompetitorBrand".
* Why This Matters
* This gives merchandisers or marketers fine-grained control over product recommendations, ensuring the right products are shown (or hidden) based on business goals and strategies.
* Salesforce Reference
* Salesforce Help:Recipe Builder OverviewExplains how to create and configure recipes to boost or exclude items using custom catalog dimensions.

NEW QUESTION # 126
......
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