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Salesforce - AP-217 - Authoritative Media Cloud Accredited Professional Exam Que

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Salesforce - AP-217 - Authoritative Media Cloud Accredited Professional Exam Que

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Salesforce Media Cloud Accredited Professional Sample Questions (Q22-Q27):NEW QUESTION # 22
A publishing company has an existing media plan creation process that was setup using OmniStudio a few months ago. A new requirement has come up where the user will be required to enter a new secondary budget field and this field should be stored with the rest of the media plan details.
On which object should a Consultant add this field so that it is stored with the rest of the media plan and can be added to the appropriate OmniScript?
  • A. Opportunity
  • B. Order
  • C. Media Plan Placement
  • D. Quote
Answer: C
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
The Media Plan Placement object holds detailed line-item level data related to media plans, including budgets and schedules. Adding the new secondary budget field here allows it to be managed alongside other media plan details and be exposed in OmniScripts that drive the media plan creation process. Opportunity, Order, and Quote objects do not store placement-level budget fields.
Reference:
Media Cloud Data Model Documentation
OmniStudio Media Plan Integration
https://help.salesforce.com/s/ar ... elds.htm&type=5

NEW QUESTION # 23
Without custom development, with which Ad Serving Platform does Media Cloud integrate?
  • A. Google Ad Manager
  • B. Inventory
  • C. Facebook Ads Manager
  • D. Marketing Cloud Intelligence
Answer: A
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Media Cloud offers out-of-the-box integration with Google Ad Manager (GAM) for ad serving, enabling booking, delivery tracking, and reporting. Other platforms like Facebook Ads Manager or Inventory require custom development or third-party connectors.
Reference:
Media Cloud Ad Server Integrations
https://help.salesforce.com/s/ar ... tion.htm&type=5

NEW QUESTION # 24
Media Campaign is a record type of which object?
  • A. Opportunity
  • B. Campaign
  • C. Quote
  • D. Account
Answer: C
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
In Media Cloud, Media Campaign is a record type under the Quote object, allowing specialized handling of media campaigns within the sales process framework.
Reference:
Media Cloud Quote Record Types
https://help.salesforce.com/s/ar ... ypes.htm&type=5

NEW QUESTION # 25
What are two roles of Marketing Cloud Intelligence in Media Cloud?
Choose 2 answers
  • A. Acts as a data lake for customer data insights
  • B. Acts as a customer data platform
  • C. Campaign reporting using Media Cloud and Ad Server data
  • D. Campaign performance using Media Cloud and Ad Server data
Answer: C,D
Explanation:
Comprehensive and Detailed Explanation From Exact Extract:
Marketing Cloud Intelligence functions to provide campaign reporting and performance analytics by combining Media Cloud and Ad Server data. It is not a customer data platform or a generic data lake, but a specialized marketing analytics solution.
Reference:
Marketing Cloud Intelligence Roles
https://help.salesforce.com/s/ar ... oles.htm&type=5

NEW QUESTION # 26
A publishing company has been using media cloud decides that thhey want to use marketing cloud intelligence for analytics. However, there is an outh 2.0 authentication issue when attempting to set up data stream setup in marketing cloud intelligence. Where should a consultant go within Salesforce to ensure that the settings in marketing cloud intelligence are set up correctly?
  • A. named credential
  • B. custom metadata
  • C. aut.Provider
  • D. connected app
Answer: A
Explanation:
When facing OAuth 2.0 authentication issues during the setup of a data stream in Marketing Cloud Intelligence, checking the Named Credential settings within Salesforce is a critical step. Named Credentials provide a secure way to manage authentication details for external services, ensuring that Salesforce can securely connect to Marketing Cloud Intelligence. By verifying and, if necessary, adjusting the Named Credential settings, the consultant can resolve authentication issues, enabling successful data stream setup and integration between Salesforce and Marketing Cloud Intelligence.Reference:https://help.salesforce.com/

NEW QUESTION # 27
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