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[General] AP-216 Reliable Dumps Ebook, Exam AP-216 Duration

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【General】 AP-216 Reliable Dumps Ebook, Exam AP-216 Duration

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Salesforce Marketing Cloud Personalization Accredited Professional Sample Questions (Q51-Q56):NEW QUESTION # 51
How are anonymous visitors tracked?
  • A. Marketing Cloud Personalization assigns a unique alphanumeric identifier using a first-party cookie.
  • B. The customer must assign a unique alphanumeric identifier using a first-party cookie.
  • C. The browser assigns a 3rd party cookie
  • D. Marketing Cloud Personalization assigns a unique alphanumeric identifier using a 3rd-party cookie.
Answer: A
Explanation:
Anonymous visitors are tracked using a unique alphanumeric identifier assigned by Marketing Cloud Personalization through afirst-party cookie, ensuring compliance with privacy standards.
Reference: Salesforce Interaction Studio Visitor Tracking Guide.

NEW QUESTION # 52
A business user created a segment to track everyone that has looked at the homepage today. How long does it take for a web visitor to join the ..... After viewing the homepage?
Answer:
Explanation:
Immediate
Explanation:
In Interaction Studio, segment membership updates occur in real-time. A web visitor is immediately added to the segment after meeting the criteria, such as viewing the homepage.
Reference: Salesforce Interaction Studio Real-Time Segmentation Documentation.

NEW QUESTION # 53
What ingredient could a marketer use as a backup in the event that the recipe serves too few or no items?
  • A. Co-Buy
  • B. Co-Browse
  • C. Trending
  • D. SmartBundle
Answer: C
Explanation:
* TheTrendingingredient is often used as a backup in recipes to ensure that popular products or content are displayed when no personalized recommendations are available.

NEW QUESTION # 54
Which two success metrics can a company achieve with Marketing Cloud Personalization on their web channel?
  • A. Increase in organic search ranking
  • B. Increase in first time visitors
  • C. Increase in conversion rate
  • D. Increase in revenue
Answer: C,D
Explanation:
* Increase in Conversion Rate: Marketing Cloud Personalization enables targeted and dynamic recommendations, driving higher conversion rates.
* Increase in Revenue: By improving engagement and personalization, it directly impacts overall revenue.

NEW QUESTION # 55
What are the two competitive advantages of interaction studio? [check]
  • A. Managers Consent
  • B. Monitors active time spent and true engagement
  • C. Integrated content management system
  • D. True Real-Time Decisioning
Answer: B,D
Explanation:
* Monitors Active Time Spent and True Engagement: Interaction Studio measures meaningful user engagement, focusing on active time spent rather than passive metrics.
* True Real-Time Decisioning: The platform processes data in real-time to provide instant, personalized decisions based on user interactions.

NEW QUESTION # 56
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