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[Hardware] Pass Marketing-Cloud-Administrator Test | Marketing-Cloud-Administrator Latest E

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【Hardware】 Pass Marketing-Cloud-Administrator Test | Marketing-Cloud-Administrator Latest E

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Salesforce Marketing-Cloud-Administrator (Salesforce Certified Marketing Cloud Administrator) Exam is designed to test the knowledge and skills of professionals who are responsible for managing and administering Salesforce Marketing Cloud. Marketing-Cloud-Administrator exam measures the candidate's proficiency in various areas such as email marketing, mobile marketing, social media marketing, data management, and analytics.
Salesforce Marketing-Cloud-Administrator Exam Syllabus Topics:
TopicDetails
Topic 1
  • Maintenance: In this section of the exam, solutions are defined related to extracting information and producing reports. It also covers monitoring a Marketing Cloud account and how to assess the advantages of additional Marketing Cloud products.
Topic 2
  • Setup: This section of the exam deals with the implementation of the configuration of business units, password security, and permissions. It also covers finding out how to set up integrations and explains features in Setup Home. It also helps to explain Marketing Cloud extension products.
Topic 3
  • Digital Marketing Proficiency: This section of the exam describes governance and compliance with digital marketing functions. It covers understanding various best practices of security related to permissions, information, and PII.
Topic 4
  • Subscriber Data Management: In the given scenario, it helps to explain the contact model and assess the quality of information in addition to explaining profile center concepts.
Topic 5
  • Channel Management: This section of the exam describes the setup of Mobile Studio and how in a provided scenario Email Studio is used. It deals with the configuration of Social Studio and Advertising Studio.

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Salesforce Certified Marketing Cloud Administrator Exam Sample Questions (Q33-Q38):NEW QUESTION # 33
Northern Trail Outfitters (NTO) purchased one Sender Authentication Package (SAP) to ensure their branding is on every marketing communication.
What would be achieved with SAP?
  • A. A Dedicated IP is automatically warmed up
  • B. The out-of-the-box profile center will display NTO branding
  • C. A different click domain can be used for each brand
  • D. Image URLS are wrapped with the appropriate brand URL
Answer: D
Explanation:
Explanation
The Sender Authentication Package (SAP) allows the image URLs to be wrapped with the appropriate brand URL, which enhances the branding and deliverability of the emails. The SAP does not affect the profile center branding, the click domain, or the IP warming.

NEW QUESTION # 34
A Marketing Cloud admin is configuring Social Studio to manage Northern Trail Outfitters social media accounts.
Which 2 prerequisites for configuring Social Studio should the admin consider? Choose 2 answers
  • A. Google URL Shortener
  • B. Bitly URL Shortener
  • C. Login detail for each social media account
  • D. Facebook ad manager
Answer: B,C
Explanation:
Explanation
The two prerequisites for configuring Social Studio to manage NTO's social media accounts are:
* Bitly URL Shortener. This is a service that allows NTO to shorten and customize the URLs that they share on their social media posts. Bitly URL Shortener can also provide analytics and insights on the performance of the URLs, such as clicks, impressions, and conversions2. NTO needs to have a Bitly account and connect it to Social Studio before they can use Bitly URL Shortener for their social media posts.
* Login details for each social media account. These are the credentials that NTO needs to access and manage their social media accounts, such as Facebook, Twitter, Instagram, or YouTube. NTO needs to have login details for each social media account and connect them to Social Studio before they can use
* Social Studio to create and publish social media posts. The other options are incorrect because:
* Facebook ad manager. This is a tool that allows NTO to create and manage advertising campaigns on Facebook and its partner platforms, such as Instagram or Messenger. Facebook ad manager can also provide analytics and insights on the performance of the campaigns, such as reach, impressions, and conversions3. However, this is not a prerequisite for configuring Social Studio to manage NTO's social media accounts; it is an optional feature that NTO can use if they want to run paid ads on Facebook or its partner platforms.
* Google URL shortener. This is a service that allows NTO to shorten and customize the URLs that they share on their social media posts. Google URL shortener can also provide analytics and insights on the performance of the URLs, such as clicks, impressions, and conversions4. However, this is not a prerequisite for configuring Social Studio to manage NTO's social media accounts; it is an alternative service that NTO can use instead of Bitly URL Shortener.

NEW QUESTION # 35
What functionality is contained in Journey Builder that does not exist in Automation Studio?
  • A. Native execution of a Server-side JavaScript activity.
  • B. The option to convert a qualified Lead to a Contact.
  • C. Flexibility to wait based on duration or a specific time.
  • D. The ability to send an email to a Salesforce audience.
Answer: C
Explanation:
A functionality unique to Journey Builder that is not available in Automation Studio:
* Wait Activities: Journey Builder provides the flexibility to configure wait times based not just on a fixed duration but also until a specific date or time, which is essential for personalizing the timing of customer interactions based on individual behaviors or milestones.

NEW QUESTION # 36
What is Setup Assistant?
  • A. A prioritized account configuration checklist
  • B. A search within Help and Training limited to configuration documents
  • C. A dashboard containing key metrics for the business unit
  • D. Support service allowing the outsourcing of repetitive admin tasks
Answer: A
Explanation:
Setup Assistant in Salesforce Marketing Cloud:
* Functionality: Setup Assistant acts as a prioritized checklist designed to guide administrators through the configuration of their Marketing Cloud account. It outlines essential steps in a logical and structured order to ensure a complete and efficient setup process.
* Usage: Administrators can access Setup Assistant from the Setup menu in Marketing Cloud, where they can follow the step-by-step instructions to configure various components of their account, such as sending domains, data management, and more.

NEW QUESTION # 37
A marketing Cloud admin wants to ensure sensitive information needed for email sends is NOT imported and stored in Marketing cloud. What solution should they implement?
  • A. Tokenized Sending
  • B. Field level Encryption
  • C. Transparent Data Encryption
  • D. Key Management
Answer: A
Explanation:
To ensure sensitive information is not imported and stored in Marketing Cloud, implement:
Tokenized Sending: This approach uses tokens to represent sensitive data, ensuring that the actual data does not reside within Marketing Cloud. Instead, the tokens are matched with the original data only during the send process, enhancing security by minimizing data exposure.
Setup: Configure Tokenized Sending by defining data relationships in Marketing Cloud Connect or through external token providers to integrate seamlessly with the sending process.
Reference: Salesforce Marketing Cloud Tokenized Sending Documentation

NEW QUESTION # 38
......
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