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[General] 100% Pass 2026 Marvelous MCE-Admn-201: New Salesforce Certified Marketing Cloud

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【General】 100% Pass 2026 Marvelous MCE-Admn-201: New Salesforce Certified Marketing Cloud

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Salesforce Certified Marketing Cloud Engagement Administrator Sample Questions (Q139-Q144):NEW QUESTION # 139
Northern Trail Outfitters wants to have specific permission restrictions applied to all users in a business unit.
How should they accomplish this?
  • A. Apply a permission set to the business unit
  • B. A Assign a role to the business unit
  • C. Disable the permissions directly within the business unit
  • D. Set default permissions with the restrictions on the business unit
Answer: B
Explanation:
Assigning a role to the business unit allows the admin to apply specific permission restrictions to all users in that business unit. The role defines what users can access and do within Marketing Cloud. The other options are not valid ways to accomplish this requirement.

NEW QUESTION # 140
What should be confirmed to ensure Journey Builder directs the subscribers correctly?
  • A. Filter Contacts are enabled to refine the audience.
  • B. Contract Data is used for the Decision Split.
  • C. Journey Data is used for the Decision Split.
  • D. Entry Source attributes are available in Journey Settings.
Answer: C
Explanation:
In Salesforce Marketing Cloud's Journey Builder, ensuring that "Journey Data" is utilized for decision splits is crucial for accurately directing subscribers through the journey based on real-time interactions or behaviors captured at the point of entry. Journey Data references attributes from the Entry Source, allowing for dynamic pathing based on data specific to each subscriber's interaction within the journey itself, thus enabling personalized and relevant experiences based on up-to-date information.
Reference: https://help.salesforce.com/

NEW QUESTION # 141
A Contact Delete request has been processed for subscribers who have been sent an email. to previously in a northern action did NOT target all contacts in their account and a significant number of contacts which are still remaining.
Which two data would still exist in the account?
Choose 2 answers
  • A. Contact data in sendable data extensions
  • B. Contact data in non-sendable data extensions
  • C. Contact-specific data at the job level
  • D. General tracking data at the job level
Answer: B,D
Explanation:
Following a Contact Delete request, certain data types remain within the account:
B). Contact data in non-sendable data extensions: This data does not directly link to an individual's subscriber key or contact ID, allowing it to persist in the system for reporting and analytical purposes without targeting specific individuals.
C). General tracking data at the job level: This includes aggregated data on email opens, clicks, and other engagement metrics collected at the campaign level, not tied to individual contact identities, thus remaining in the system post-deletion.
Reference: Salesforce Help - Contact Deletion

NEW QUESTION # 142
A university plans to use Journey Builder to improve their 1:1 marketing to potential students, current students, and alumni. The university currently has student data in the Sales Cloud. Other data, such as course catalog, student demographics, and alumni information, is stored in external systems.
Which two actions should the implementation Consultant recommend?
Choose 2 answers.
  • A. Use Synchronized Data Sources to data from the Sales Cloud.
  • B. Create an Import Activity to import alumni data into Salesforce Report.
  • C. Use Data Designer to link student and alumni data to the contact record.
  • D. Create list attributes to store student data from the Sales Cloud.
Answer: A,C
Explanation:
Recommendations for integrating diverse student data into Journey Builder:
Data Designer: Utilize Data Designer to establish relationships between student data, alumni records, and the contact record. This tool allows the creation of a unified view that supports personalized journeys based on comprehensive student profiles.
Synchronized Data Sources: Implement synchronized data sources to continuously import and update data from the Sales Cloud, ensuring that the data in Marketing Cloud remains current and accurate.
Reference: Salesforce Marketing Cloud Data Management

NEW QUESTION # 143
Northern Trail Outfitters has a mobile app.
Which two products would allow them to send push notifications to customers with their mobile app?
Choose 2 answers
  • A. Contact Builder
  • B. Journey Builder
  • C. Mobile Push
  • D. Mobile Connect
Answer: B,C
Explanation:
Journey Builder and Mobile Push are two products that would allow them to send push notifications to customers with their mobile app. Journey Builder is a product that allows marketers to create and execute cross-channel customer journeys based on events, activities, and goals. Journey Builder can be used to send push notifications to mobile app users as part of a journey. Mobile Push is a product that allows marketers to create, manage, and deliver push notifications to mobile app users. Mobile Push can be used to send push notifications as standalone messages or as part of a journey

NEW QUESTION # 144
......
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