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Reliable AP-205 Test Notes - Vce AP-205 Test Simulator
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Salesforce Consumer Goods Cloud: Trade Promotion Management Accredited Professional Sample Questions (Q15-Q20):NEW QUESTION # 15
Cloud Kicks wants to optimize the allocation of promotion spend for its key account managers (KAMs) on a customer account basis.
In which capability area should a consultant begin their discovery process to identify these requirements?
- A. Strategic Planning
- B. Promotion Planning
- C. Funds Management
Answer: C
Explanation:
The requirement specifically focuses on the allocation of promotion spend1. In the Trade Promotion Management (TPM) architecture, the mechanism for defining, accruing, and distributing budgets to specific customers is the domain of Funds Management2.
WhileStrategic Planningsets high-level targets (e.g., "Grow revenue by 10%"), it is the Funds Management module that operationalizes the financial resources required to achieve those targets. It handles the logic for:
* Fund Types:Are budgets Fixed (lump sum) or Rate-Based (accrual from sales)?
* Allocation:How is money moved from a Headquarters fund to a specific Customer fund?
* Governance:Rules on who can spend what.
Therefore, to "optimize the allocation," the consultant must first analyze the current Funds Management processes (Option C) to understand how budgets are currently constructed and assigned to KAMs.
NEW QUESTION # 16
At which level can a single fund be anchored in Consumer Goods Cloud TPM?
- A. Sales Org Only, Product Category Only, Sales Org & Product Category
- B. Product Category Only, Brand Only, Product Category & Brand
- C. Customer Only, Customer & Product Category, Customer & Brand
Answer: C
Explanation:
Funds in Trade Promotion Management represent the financial budget allocated to pay for promotional activities. In the Consumer Goods Cloud data model, Funds are inherently designed to support the commercial relationship with the retailer. Therefore, the Customer is the primary anchor.
A "Fund" is rarely just a floating pot of money for a product; it is money set asidefor a specific retailerto promote specific products. The standard anchoring levels supported are:
* Customer Only:A general "Trade Budget" for Walmart, usable for any product.
* Customer & Product Category:A specific budget for "Walmart - Dairy". This ensures that money allocated for Dairy cannot be spent on Beverages.
* Customer & Brand:A specific budget for "Walmart - Nestle Brand".
Options B and C suggest funds anchoredonlyto Products or Sales Orgs without the Customer dimension.
While Sales Org funds (Headquarters Funds) conceptually exist, the standard operational "Trade Fund" used by KAMs is anchored to the Customer hierarchy. Option A correctly reflects the hierarchy of specificity (Broad Customer Fund -> Category Specific -> Brand Specific) used in most CPG financial models supported by the platform.
NEW QUESTION # 17
During user acceptance testing, key users realize that not all products that have the KAM status for at least 1 day of the promotion period (Date From - Date Thru) can be added to the promotion.
Which setting in the promotion template configuration should the TPM consultant check?
- A. Consider Product Definition Policy
- B. Consider Product KAM Status
- C. Timeframe Determination Policy
Answer: B
Explanation:
In Consumer Goods Cloud, Product KAM Status determines if a specific product is valid for a specific customer (e.g., "Listed," "Delisted," "Test"). A common issue arises when a product is only active for part of a promotion's duration.
The behavior of the product selector-whether it includes or excludes these "partially active" products-is controlled by the"Consider Product KAM Status"setting on thePromotion Template(Option A).
* If configured strictly, the system might require the product to be active for theentireduration of the promotion.
* If the users expect to see products that are active for "at least 1 day," this setting must be adjusted to apply the correct logic (e.g., "Overlap" logic rather than "Fully Contained" logic).
* TheTimeframe Determination Policy(Option B) controls dates (Shipment vs. Consumption), not product eligibility.Product Definition Policy(Option C) handles how products are defined in the hierarchy, not their status validity5.
NEW QUESTION # 18
Northern Trail Outfitters needs to complete analysis on promotion metrics to ensure the success of the promotions currently being run.
What should a consultant do to get an accurate, immediate view of promotions?
- A. Export promotion data directly from the Promotion object.
- B. Create real-time reporting (RTR) and add dimensions.
- C. Utilize a third-party AppExchange tool to run analysis.
Answer: B
NEW QUESTION # 19
A large enterprise customer has decided to implement Consumer Goods Cloud TPM. The current landscape includes an Enterprise Resource Planning (ERP) solution that is responsible for Customer Master Data, Product Master Data, customer invoicing, and order fulfillment. The large enterprise customer needs its key account managers (KAMs) to use Consumer Goods Cloud TPM to view customers and products and manage assortments and promotions.
Which system should be the system of record going forward for customers and products?
- A. Consumer Goods Cloud TPM
- B. Salesforce Data Cloud
- C. Enterprise Resource Planning
Answer: C
Explanation:
In a standard enterprise architecture for CPG companies, the Enterprise Resource Planning (ERP) system 3 remains the single source of truth (System of Record) for Master Data (Customers and Products).
* Role of ERP:It handles the financial and logistical execution-invoicing, shipping, and fulfillment. If the product code or customer billing address is incorrect in the ERP, orders cannot be processed.
* Role of TPM:Consumer Goods Cloud TPM is aconsumptionsystem for this master data. It imports Customers and Products from the ERP so that KAMs can plan promotions against them4.
A consultant must recommend maintaining the ERP as the system of record5. Trying to master this data in Salesforce (Option B) or Data Cloud (Option A) creates synchronization risks where the "Plan" in Salesforce refers to a product that doesn't exist or is priced differently in the "Execution" system (ERP), leading to failed orders and financial discrepancies.
NEW QUESTION # 20
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