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[General] Marketing-Cloud-Consultant New Exam Materials & Study Marketing-Cloud-Consul

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【General】 Marketing-Cloud-Consultant New Exam Materials & Study Marketing-Cloud-Consul

Posted at 13 hour before      View：3 | Replies：0        Print      Only Author   [Copy Link] 1#
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Salesforce Marketing-Cloud-Consultant (Salesforce Certified Marketing Cloud Consultant) Certification Exam is designed for professionals who want to demonstrate their expertise in Salesforce Marketing Cloud. Salesforce Certified Marketing Cloud Consultant certification exam assesses the knowledge and skills required to design and implement marketing automation solutions using Salesforce Marketing Cloud. It is intended for individuals who are responsible for driving customer engagement strategies and maximizing ROI through the use of Salesforce Marketing Cloud.
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Salesforce Certified Marketing Cloud Consultant Sample Questions (Q22-Q27):NEW QUESTION # 22
A university plans to use Journey Builder to improve their 1:1 marketing to potential students, current students, and alumni. The university currently has student data in Sales Cloud. Other data, such as course catalog,
student demographics, and alumni information, is stored in external systems.
Which two actions should be consultant recommend? Choose 2 answers
  • A. Use Data Designer to link student and alumni data to the contact record.
  • B. Create list attribute to store student data from Sales Cloud.
  • C. Create an Import Activity to import alumni data into Salesforce Report.
  • D. Use Synchronized Data Sources to obtain data from Sales Cloud.
Answer: A,D

NEW QUESTION # 23
A company is hosting a series of events and wants its customers who register to enter into a journey.
Which two methods are viable configurations for entry? Choose 2 answers
  • A. A Smart Capture form hosted in CloudPages that populates the entry source.
  • B. A form hosted on the company website that fires the entry event via SOAP API.
  • C. A form hosted on the company website that fires the entry event via REST API.
  • D. A Smart Capture form hosted in CloudPages that updates a Profile attribute.
Answer: A,B

NEW QUESTION # 24
A customer has curated a list of known email addresses belonging to competitors. They want to ensure none of these competitors receive their emails.
What should a consultant recommend'
  • A. Create an auto-suppression list populated with the known email addresses.
  • B. Create an exclusion list with the known email addresses.
  • C. Create an auto-suppression list populated with subscriber keys.
  • D. Populate a list using a query to exclude the subscriber key.
Answer: A
Explanation:
Explanation
An auto-suppression list populated with the known email addresses can be used to ensure none of these competitors receive their emails. An auto-suppression list is a type of exclusion list that prevents subscribers from receiving certain types of messages based on criteria such as email address, subscriber key, or domain.
References: https://help.salesforce.com/arti ... ists.htm&type=5

NEW QUESTION # 25
Northern Trail Outfitters has a contact count of nearly 10 million records. They have noticed slower processing times when sending using Journey Builder.
Which two actions could they take to optimize Journey performance? (Choose 2 answers)
  • A. Include data for decision splits in Attribute Groups in Contact Builder, use contact data rather than journey data.
  • B. Use Data Extension Entry Sources with Filters applied to perform segmentation activities for Journey Builder.
  • C. Perform large-scale segmentation in Automation Studio before admitting contacts into Journey Builder.
  • D. Create a prefiltered, sendable copy of data extensions for each journey instead of using the same entry source.
Answer: A,C
Explanation:
Comprehensive and Detailed Explanation:
The correct answers are A and C.
* A - Performing large segmentation in Automation Studio reduces the processing load inside Journey Builder, helping Journeys to focus only on eligible contacts.
* C - Storing decision split data in Contact Builder's Attribute Groups allows journeys to reference Contact Data instead of relying on static Journey Data, enabling faster and dynamic splits.
#Why others are wrong:
* B: Applying filters inside the Journey can slow down entry and cause processing delays.
* D: Creating multiple copies of DEs can cause unnecessary data duplication and still doesn't solve processing speed.
Exact Extract from Salesforce Official Documentation:
Salesforce Help - Journey Performance Best Practices:
"Optimize journey performance by filtering contacts prior to journey entry and by using Contact Data for decision splits rather than static Journey Data." (Source:https://help.salesforce.com/s/ar ... _best_practices.htm)
-

NEW QUESTION # 26
Northern Trail Outfitters wants to monitor available coupon codes and send a notification to their email specialist instructing them to request more codes if the available coupon count falls below 500 available codes.
Which two activities would be used in an automation? (Choose 2 answers)
  • A. Import Activity
  • B. Verification Activity
  • C. Data Extract Activity
  • D. Filter Activity
Answer: A,B
Explanation:
Comprehensive and Detailed Explanation:
The correct answers are A and B.
* A - Import Activity: To bring the latest coupon code counts into Marketing Cloud from an external system or FTP.
* B - Verification Activity: To check that a data extension meets a specified condition, such as the number of records (coupon codes) not falling below a certain threshold. If it fails, the automation can notify users.
#Why others are wrong:
* C: Data Extract Activity is for file extraction from Marketing Cloud, not real-time monitoring.
* D: Filter Activity is used for segmenting subscribers, not for conditional validation.
Exact Extract from Salesforce Official Documentation:
Salesforce Help - Verification Activity:
"Verification activities check a data extension or file to validate that it meets predefined conditions, such as record count. Failure of the verification can trigger a notification." (Source:https://help.salesforce.com/s/ar ... cation_activity.htm)
-

NEW QUESTION # 27
......
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