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[General] Reliable Salesforce MCE-Con-201 Test Notes | MCE-Con-201 Latest Exam Forum

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【General】 Reliable Salesforce MCE-Con-201 Test Notes | MCE-Con-201 Latest Exam Forum

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Salesforce Certified Marketing Cloud Engagement Consultant Sample Questions (Q178-Q183):NEW QUESTION # 178
LenoxSoft wants to view only opportunities within a certain fiscal year on the Pipeline Dashboard using B2B Marketing Analytics.
How could this be accomplished?
  • A. Develop a new lens that includes only data from the fiscal year.
  • B. Apply the "tag" filter on the Pipeline Dashboard using the fiscal year.
  • C. Create a custom dataset using only data from the fiscal year.
  • D. Use the 'fiscal year' filter on the Pipeline Dashboard.
Answer: B

NEW QUESTION # 179
LenoxSoft currently operates with two Marketing Cloud Account Engagement Business Units (PBUs), one for their United States division and another for their European division. In the new year, each business unit (BU) is planning on building the same set of marketing assets and will use them to run the similar campaigns.
Once connected campaigns have been enabled, what approach should be recommended?
  • A. Create a campaign that is related to both BUs > Create a new dataset in B2B Marketing Analytics that only includes the created campaign >
  • B. Create a separate campaign for each BU > Create a new dataset in Salesforce reports that only includes the created campaign > Open a dashboard using this dataset to display an aggregated view of the campaign performance metrics from across both BUs
  • C. Add the Engagement History component to campaign page layouts > Create a parent campaign that is not related to any BUs and create two
  • D. Add the Einstein Campaign Insights component to campaign page layouts > Create a parent campaign that is not related to any BUs and
Answer: C

NEW QUESTION # 180
What type of Marketing Cloud Account Engagement field should you sync Salesforce Phone field
  • A. You can't do this
  • B. Number
  • C. Text
  • D. Phone
Answer: C

NEW QUESTION # 181
LenoxSoft is a global company interested in creating Marketing Cloud Account Engagement Business Units (PBUs) to support their regional needs. How should they to access PBU features?
  • A. Move all users to Salesforce Lightning
  • B. Enable "Business Unit'connector setting
  • C. Use the Marketing Cloud Account Engagement Lightning App
  • D. Purchase separate Marketing Cloud Account Engagement accounts
Answer: C

NEW QUESTION # 182
Which are true about Custom Objects in Marketing Cloud Account Engagement
  • A. You can create and sync a custom object from any object in Salesforce
  • B. You can create and sync a custom object from anything that is linked to a contact, lead, or account in your CRM
  • C. You can create and sync a custom object from anything that is linked to a contact, lead and account in your CRM at the same time
  • D. You can create and sync a custom object from anything that is linked lead and contact, but can't be linked to account due to high risk of errors
Answer: B

NEW QUESTION # 183
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